There are lots of facilities that Gmail provides you so that you can use your Gmail account for your business effectively. Here are some of the features available for the users who use Gmail for business purpose:
1. First you must get a Gmail account with the help of Gmail apps on your domain. Your email Id will read like michelle@yourdomain.com. With the Gmail app you will get to use a host of applications such as Google docs, Google Calendar and many more which will then work on your domain. This is called customization of your email address which Gmail allows you to do so that you get a more professional look and are able to build your business identity.
2. You will be able to include the custom signature which will be added to the bottom of every mail. Every message will reflect your signature which will be inserted automatically, and you will be also able to add your title, phone number, address and even any great news about your company. All you need to do is go to the settings and in the accounts tab scroll down and add signature.
3. You can view multiple e-mail accounts through a single Gmail account. It is possible that you receive a lot of mails in different e-mail accounts. You can easily centralize the responses with the help of Gmail and keep track of all the mails easily. You have to make use of accounts and imports option available in settings and with the help of POP route all mails from other e-mail accounts to your Gmail account.
4. Gmail allows you to use another e-mail account as the sender while you use your primary Gmail account to send the message; this is called setting up a custom from address. You have to go to accounts and imports tab in settings and choose one of the addresses from which you want to reply while sending the e-mail.
5. Manage your inbox and make it clutter free with the help of Gmail the labels or folders. Make use of filters and set the criterion to transfer different mails to different folders according to their significance. This will help you to access mails you need from among thousands of other mails.
6. A feature called canned response is made available specially to reply to frequently asked questions. In a business, different clients may ask the same questions, to both clients and customers. With the help of canned responses, the responses can be saved by making use of this feature from Gmail Labs. You just have to compose a report or response one time and then send it to different recipients whenever the need arises.